Reduce, Reuse, Rework.

Nothing new. That’s the point. 

We went digging through the factory in Newark.
Scraps. Leftovers. The pieces that didn’t make the first cut. 

Turns out they had something to say. 

A limited run of hats and a tote made from what was already here. No extra noise. No fake hero story. Just better use of what exists. 

Call it recycling if you want. 

We call it a second shot.